Fashion / Retail / Luxury

U.S. LAUNCH ACTIVATION

For GEMO’s debut in the U.S., we crafted two signature moments: a private dinner at the Four Seasons Hotel and an exclusive yacht event.  From the guest list to the floral arrangements, every detail was styled to speak the brand’s language. On-site, we directed the location, ambiance and even the menu. Finally, influencer marketing strategy and press outreach tied it all together.

Creative Direction · Event Production · Influencer Marketing · PR · Styling · Experience Curation

Beauty / Hair / Hospitality

BRAND EXPANSION & MIAMI LAUNCH

With Praga, a Colombian-based hair salon, we helped the brand find its vibe in Miami. Our work spanned from building the visual narrative to imagining product drops, masterclasses, collaborations and stratigic partenerships (e.g The Standard Hotel). We also crafted branded objects — from hair oils to postcards to holiday kits — and designed activations that stepped up the Praga experience (campaign shoots, events, and content production).

Creative Direction · Event Production · Brand Storytelling · Styling · Partnerships · Content Strategy · Product Ideation

Wellness / Fitness / Pilates

BRAND IDENTITY & VISUAL CONCEPT DEVELOPMENT

For Tremendo, we initally conceptualized and curated the visual direction for it’s launch in Medellín, Colombia. We delivered a full brand universe — mood, tone, imagery, design language — combining storytelling and a unique and personal statement.

Brand Conceptualization · Visual Direction · Creative Consulting · Moodboard Development · Storytelling

Homeware / Lifestyle / Design

REBRANDING & CAPSULE COLLECTION

We led the full rebranding strategy for URA studio, helping it rediscover itself — emotionally and visually. From product development to storytelling, we rebuilt the brand’s essence around warm and thoughtful design, integrating Maria Elvira’s voice into the brand. Together, we co-developed capsule collections and designed rituals to support it and overall the whole brand’s vibe: colors, illustrations, sensory touchpoints, and olfactive identity.

Rebranding Strategy · Collection Conceptualization · Creative Direction · Founder Positioning · Product Development · Brand Rituals

Real Estate / Architecture / Project Management

BRAND FOUNDATION & VISUAL DIRECTION

With HJ, we provided creative consulting to shape the brand’s identity as a high-level real estate owner’s representative. The brief: blend architectural precision with lifestyle sophistication. We crafted the brand’s visual narrative for presentations, proposals, and digital presence.

Creative Consulting · Brand Identity Support · Narrative Development · Visual Direction · Communication Strategy

Fashion / Lifestyle / Hospitality

BRAND LAUNCH

We conceptualized and produced the launch event for The First at Soho House Medellín by leading it’s full creative direction: from it’s theme, visual identity, styling, and spatial design, to curating the guest list, programming the event, setting the ambiance and chosing the playlist. Every branded detail was made to make this an unforgetable and unique experience.

Creative Direction · Event Conceptualization · Styling · Guest Experience · Brand Launch Production